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HEROIC LIFE

HISTORY

Founded and developed by Lassana Diarra, former professional and international French footballer, HEROIC LIFE is a brand Made in France specialized in soft drinks. It is composed by 3 ranges : HEROIC SPORT, HEROIC PLUS and HEROIC KIDS.

Developed in collaboration with the research and development departments of the LSDH group, a renowned french agrifood, Heroic Life drinks are creations that seek to shake up the codes of the drinks market.

Our mission : mix pleasure and hydration with innovative and quality products. Wellness is the driving force behind our innovations.With Heroic Life everything is accessible, our DNA is the surpassing of self, motivation and fun!

FOR THE EVERYDAY HEROES

An active and dynamic daily life sometimes draws on our energy reserves, HEROIC PLUS has been developed to become the ideal ally that boosts hectic days healthier. Without taurine, organic cane sugar and natural caffeine, HEROIC PLUS is an energy drink made in France that perfectly meets the expectations of today’s consumers.

With the aim of promoting the physical activity of the youngest, Heroic Kids was also conceptualized by Lassana Diarra to meet the expectations of children and parents of a gourmet product that facilitates hydration.